Before you make your first hire, it’s essential to define your company’s mission, core values, and desired culture. Whether you're focused on remote work, a fast-paced environment, or a collaborative team, setting these foundations ensures you hire the right people who align with your long-term vision. Our consultants will help you create a one-page culture manifesto to guide your hiring decisions and team management strategy.

Hiring needs change as your startup grows. During the Seed Stage, focus on hiring versatile generalists. As you enter Early Growth, start building out specialized roles like designers, marketers, and engineers. By the Scaling stage, you’ll need to establish departments with leaders in product, engineering, sales, and HR. We’ll guide you through each stage, helping you hire for where your business is headed, not just where you are today.

Your team is your greatest asset—but only if the systems supporting them are built to scale. We help you implement the right people ops foundation: performance management, feedback loops, lightweight HR systems, and a culture that grows with you. By investing early in your internal infrastructure, you reduce growing pains, increase retention, and create the conditions for sustainable success.

A successful onboarding process sets the tone for your new hires’ journey with your company. We help you create a welcoming experience, from preparing onboarding materials to assigning mentors and setting clear 30/60/90-day goals. Our approach ensures your new team members feel supported, aligned, and motivated to succeed from the get-go, maximizing retention and productivity early on.

Keeping your team motivated and aligned with company goals is essential for long-term success. We’ll help you implement weekly check-ins, set clear OKRs, and build a culture of recognition. Additionally, we’ll work with you to create growth pathways for your team, whether through learning opportunities, leadership roles, or equity vesting. Regular feedback and thoughtful performance reviews will ensure your team remains engaged and productive.

Strategic hiring builds momentum, strengthens your team, and ensures every role contributes to your company’s vision. We help you build systems that prevent costly hiring mistakes by prioritizing clarity, culture alignment, and future-ready talent. Instead of reacting to problems after they arise, we equip you with the tools to make confident hiring decisions, address misalignment early, and create a feedback-rich culture that keeps your team strong and scalable.

As your startup grows, so does your exposure to employment risks. We help founders navigate the complex landscape of labor laws, classification rules, and HR compliance—so you can scale with confidence. From building compliant policies and employee handbooks to advising on contractor vs. employee classification, we ensure your people practices are legally sound and aligned with your business model.

In today’s competitive market, how you show up as an employer matters just as much as what you offer. We help startups craft authentic employer brands that reflect your culture, values, and vision—attracting candidates who are aligned and inspired. From refining your employee value proposition (EVP) to building compelling job descriptions and careers pages, we position your company as a place where top talent wants to grow. A strong employer brand isn’t just a hiring tool—it’s a growth strategy.

AI is transforming how companies attract, engage, and grow their teams—but only when it's applied thoughtfully. We help founders and people teams integrate AI tools into their HR workflows in a way that enhances, rather than replaces, the human element. From streamlining hiring and improving talent analytics to scaling personalized development, we ensure AI supports smarter, faster, and more inclusive decision-making. Together, we explore what to automate, where to stay human, and how to use emerging tools to amplify your impact.